OUR HISTORY
OUR STORY
Chloé de bailliencourt has always loved drawing, imagining and making clothes. A passion that comes from her grandfather (founder of the petit boy brand) and has family for 4 generations.
After graduating from the Saint Martin School of London, Chloé joined the family group, before founding her own children's brand on the Basque coast in 2005: Arsène et les pipelettes.
First for children, then for babies, with 10 boutiques in Europe and sales outlets around the world, Chloé launches its first women's collection in 2018.
Over the years, women have become more liberated and have taken flight. In 2022, the a.p brand was born.
a.p is Chloé's ideal wardrobe: “Strong, timeless pieces that sublimate the allure of those who wear them.”
OUR VISION
Our vision of fashion: bold, comfortable, timeless and sustainable. Inspired by trends and nourished by the wardrobe of yesteryear, we believe in creative, imaginative fashion.
A poetic and free vision of the world.
OUR STYLE
HOMEMADE PRINTS
to stimulate the imagination.
Inspired by the natural world around us and the way we live.
A WIDE PALETTE OF COLORS
renewed every season.
Plunge-worked pieces for a beautiful patina.
RIGHT CUTS
modern silhouettes with retro accents.
BEAUTIFUL MATERIALS
often worked: embossed cotton voiles, jaquard or openwork
knits, worked fleeces, two-sided fabrics, emerized jerseys...
MISCHIEVOUS
smiling or cheeky messages, unexpected details.
BETWEEN OCEAN AND MOUNTAINS
From the outset, the story of Arsène et les pipelettes has been rooted in a place like no other: the French Basque country. It's here, in this shimmering natural setting between the immensity of the Atlantic Ocean and the Pyrenees mountain range, that the brand draws its strength and character. In the heart of this land of strong culture and imagination, Arsène et les pipelettes develops its inspiration and creativity, season after season.
Our Commitments
For today and tomorrow
We have been committed for several years now towards sustainable development.
Our stores
France and Europe
The brand is distributed through a network of multibrand stores throughout the world, and also has several own-nam shops, in France and Europe.