For this new issue of Arsène and Family, we’re taking you to Ciboure, just a few meters from the beach, to visit Jeanne and her two children, Pedro and Annie.
Meeting Jeanne and Her Children
From the moment we arrive, we can feel Jeanne’s creative spirit. Her home, tastefully decorated, reflects her world: every detail matters, every object tells a story.
With humor, she introduces us to her tribe:
“There’s the grandfather named Peio, the father named Pierre, and the son we therefore decided to call Pedro… But maybe we’re getting a bit carried away?” she jokes. So to recap: Pierre the dad, Pedro (7), Annie (5, aka Nini)… and Jeanne!
A close-knit, playful family full of self-deprecating humor—you can feel it right away. The children welcome us as if we were already part of the clan. Annie tells us about her latest ski holiday, while Pedro proudly shows us his camera. Like mother, like children: Jeanne’s artistic spirit has undoubtedly been passed down.
A Creative and Passionate Mom: Jeanne’s Daily Life
A typical day at Jeanne’s starts gently:
“We’re lucky to have a school that starts at 9 a.m. Once the children are dropped off, I head to Garden, the most beautiful shared offices facing the ocean that we created ten years ago. I love my job, and with a view like that, the day flows by quite smoothly.”
At the head of the creative studio Nabie Studio, which she founded in 2010 with her partner Victoire Blanc, Jeanne is also co-founder of the Moï Moï collective as well as the Udada music and arts festival. She balances her professional life and her life as a mother with energy and passion.
In the evening, as she explains, “things often get a bit hectic… but it always ends with a big cuddle.”
The Recipe for Happiness
For Jeanne, a happy home means “allowing little detours and small indulgences, like starting an imitation session and watching the children burst into uncontrollable laughter.”
And it’s in these simple yet incredibly important moments that the family reconnects, like during their famous Friday night movie club: “we’re allowed to eat things (often a bit greasy) with our fingers on the couch while watching a cartoon that’s not far from winning the Palme d’Or!”
Laughter, plenty of complicity, and above all unwavering support for one another: that’s surely the recipe for happiness. “We want to pass on to our children the idea that they should follow their intuition, aim for as many dreams as possible, and above all tell them that everything will be okay… always.”
A Story of Style and Family
The story between Jeanne and Arsène et les Pipelettes began in our Saint-Jean-de-Luz boutique on rue Gambetta. A “joyful, sincere and long-lasting” fashion—that’s how she describes the brand, charmed by “the subtle and colorful mix and match between children’s outfits and women’s looks. A dream for family photos.”
The story continues as we have also collaborated with Jeanne and Nabie Studio for one of our upcoming campaigns, which you will discover very soon.
Arsène et les Pipelettes is therefore a brand that reflects them: both cool and chic, adapting to everyday life, whether the days are busy or more relaxed.
The photo shoot is already coming to an end, and it has been a real pleasure meeting this joyful and sparkling family.
A big thank you to Jeanne, Pedro and Annie for their warm welcome, their smiles and their good spirits.